Google Ads Audit & Optimization For Maximum ROI | Spherical Coder News

Google Ads can be a powerful tool to drive traffic, generate leads, and increase sales. However, managing your campaigns successfully can be a complicated task, especially as a small business owner competing for search visibility against the big spenders.

Some of the common causes for underperforming Google Ads are missing or incorrect audience targeting, a lack of proper targeted search terms/keywords, failure to establish negative keywords, and no connection to Google Business pages.