North America Polyvinyl Alcohol Market

The North America Polyvinyl Alcohol Market Size is anticipated to reach USD 443.7 Million by 2035, growing at a CAGR of 8.41% from 2025 to 2035. The market is driven by the increasing requirement for eco-friendly synthetic polymers, an enormous use of PVA for making water-soluble and disposable packaging, and continuous changes in products.

Market Overview

Polyvinyl alcohol (PVA) is a synthetic polymer produced through a series of chemical transformations of vinyl acetate monomers. It is an eco-friendly, non-hazardous, and water-soluble polymer that has numerous applications in various industries due to its distinctive features. PVA is employed in the manufacture of paper coatings and adhesives to enhance the quality and strength of the paper. PVA has greater dissolvability in water and biodegradable qualities; the food packaging industry is the main driver of PVA demand. PVA is a major player in the food packaging sector due to its great oxygen barrier character, with the rising consumer demand for secure and environmentally-friendly packaging options.

In May 2025, the company declared a price hike of $200 per metric ton for its Selvol PVA product lines in North America in order to manage the tightness of the supply. This is the consequence of a $45 million investment made in 2024 to support the improvement of bio-based PVA production technologies.

The U.S. Environmental Protection Agency (EPA) is actively persuading small and medium businesses to do PVA precursor-based bio-products sustainably. The FDA has also approved PVA for use in food packaging, neural tissue engineering, and pharmaceuticals, and it is still classified as GRAS for certain applications. Hydrogels of PVA approved by the FDA for ophthalmic drug delivery and tissue engineering are also being used in cosmetics as a film-forming agent.